Healot R Us · sample concepts

20% off: one paid ad,
one page post.

Both are built on the new website, in the same look, using your own photos of the lounge and the treatment room. Nothing here is live. This is for you to react to.

The discount is a proposal, not a decision. Every price shown is your real price with 20% taken off, so you can see exactly what the offer costs before you agree to it: $9 off a 30-minute, $14 off an hour, $22 off a 60-minute hilot. Say the word on the discount, the dates and the terms, and we will set them.

1. The paid ad

Facebook ad creative: 20% off every session

Primary text

Your feet have carried you all week. 20% off every session this month. Thirty minutes on your feet is $36 instead of $45. A full hilot body session is $88 instead of $110. Same work, same table, less money. Open every day, 10AM to 7PM, on Oakton Street in Skokie. Book from your phone in about thirty seconds.

Headline

20% off every session this month

Button

Book Now

How we would run it

Audience5 miles around Skokie, 28 to 65, no interest targeting
Budget$10 to $15 a day for a week, then read the numbers
Goes toThe new website, then your Vagaro booking page

2. The page post

Facebook post creative: 20% off this month

Post text

20% off everything this month. 30 minutes on your feet, $36. 45 minutes, $48. An hour, $56. Full body hilot for an hour, $88. If you have been meaning to come in and kept putting it off, this is the month. Open every day, 10AM to 7PM. Booking ahead gets you the time you actually want. 4903 Oakton Street, Skokie healotrus.com

Why it reads this way

The prices are in the post instead of "message us for details", because making somebody ask is a step most people will not take. No emojis: the discount is loud enough on its own, and the quiet tone is what makes the place feel like treatment rather than a sale.

3. The before and after video

Twenty-one seconds, vertical, cut to the beat of the music. Made for Facebook, Instagram or just sending to somebody directly.

Download the file  ·  Slower version, 25 seconds

What we need from you

DiscountYes or no to 20%, and whether it applies to packages
DatesStart and end. Both creatives say "this month" until you set it.
Walk-insDo you take them? We left it out rather than guess in public.
Front deskThey need to know before the first person walks in asking for it.